3 Keys to Measuring Marketing and Sales Success

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When it comes to optimizing your funnel, powerful reporting and actionable insights are key. B2B marketers can use the power of Pardot + Salesforce to understand which campaigns, content, and channels truly impact ROI. Join us to learn how reporting can illuminate which marketing and sales activities are moving the needle, where there are bottlenecks in your funnel, and which levers you can pull to drive better bottom-line results.