2020-08-20 13.03 B2C Commerce_ AB Testing and Testing Methodologies Webinar

Have you ever been interested in learning about AB Testing or need a refresher to make sure you are leveraging this functionality to the fullest potential? If so, this is your opportunity. In this webinar we will review AB Testing basics and best practices as well as provide you with some ideas of what tests you can run on your sites to ensure that you are optimizing the experience for your customer.

*Agenda*

* A/B Test Basics/Preferences
* Steps to Create and A/B Test
* Reporting
* A/B Test Examples
* Custom Scripting
* Key Takeaways
* Resources and Q&A